Let’s talk about you.
You love teaching. You’re GREAT at teaching. But you’d rather sight read Sondheim than market, promote yourself on social media, or do anything that feels even remotely “sales-y.”
This is where studio owners and course creators get lost.
Maybe your website says something like, “Piano Lessons for All Ages and All Levels”* when the truth is, deep down, you hate working with kids.
Or maybe your business cards read, “Voice lessons: All styles and genres” when, really, the thought of teaching one more Billie Eilish song makes you want to slam the piano lid closed for good.
(*Full disclosure: That’s actually a line from my first FB page and website. Not kidding. I did it too.)
What happens when we market from vagueness rather than specificity?
We attract the wrong clients.
… the ones who don’t practice.
… the ones who quibble about registration fees and tuition.
… the ones who are never happy with your rep ideas…and you’re never happy with theirs
… the ones who quit after only taking lessons for a month.
Before you know it, you’re creatively depleted and feeling a little resentful that your business is running YOU instead of the other way around.
Why did this happen?
Because your studio branding didn’t match the awesomeness that you provide.
Even if you’ve never given ANY thought to branding… Your music biz has a brand.
Every aspect of your communication — what you post, the images you choose, how you word your emails, heck, even the fonts you use for your studio policies — it all represents your brand. For better or worse.
What does your current FB page communicate to potential students? What about your website? Your Google business listing? (Don’t have one? No worries.)
Your business is too valuable to leave your brand to chance. It’s time to take control so that you can attract the clients that make your heart sing.
It's time for your music studioto get #savvy
A group coaching experience unlike any other, designed to give you the tools you need so that you can attract the clients you love.
It's time to:
You deserve to teach the clients that you love. And I can help you find them.
Spring 2021 Branding Bootcamp
Starts Feb 19th!
LIMITED TO 15 TEACHERS
10 spots remaining
In this course, you will:
- Get super clear about the clients you want to attract and learn how to speak to their needs.
- Establish brand promises and unique value propositions that help your music studio stand out.
- Define your own unique visual and verbal elements of branding so that marketing becomes a breeze.
- Develop branding strategies that will work for your specific type of studio and market.
- Learn how and where to use those strategies in person, on FB & Instagram, and your website.
If you’re ready to step into your #savvy and get intentional about your brand, this is the course for you.
What does this include?
*Can’t attend the classes live? No worries. Classes are recorded and I’m ALL about interacting with you while you comment on the replays. (30% of the teachers in this course are replay watchers!)
… and who loves bonuses?
FAST ACTING BONUS…
Enroll by Feb. 3rd and receive Katya’s Viral Content Template Pack with 100 templates to use on Canva ($99 value)