Hiding in the sea of sameness?
Stand out with a unique, powerful studio brand so that you can increase your roster AND your rates.
Let’s talk about you.
You love teaching. You’re GREAT at teaching. But you’d rather sight read Sondheim than market, promote yourself on social media, or do anything that feels even remotely “sales-y.”
This is where studio owners and course creators get lost.
Maybe your website says something like, “Piano Lessons for All Ages and All Levels”* when the truth is, deep down, you hate working with kids.
Or maybe your business cards read, “Voice lessons: All styles and genres” when, really, the thought of teaching one more Billie Eilish song makes you want to slam the piano lid closed for good.
(*Full disclosure: That’s actually a line from my first FB page and website. Not kidding. I did it too.)

What happens when we market from vagueness rather than specificity?
We attract the wrong clients.
… the ones who don’t practice.
… the ones who quibble about registration fees and tuition.
… the ones who are never happy with your rep ideas…and you’re never happy with theirs.
… the ones who quit after only taking lessons for a month.
Before you know it, you’re creatively depleted and feeling a little resentful that your business is running YOU instead of the other way around.
Why did this happen?
Because your studio branding & marketing don’t match the awesomeness that you provide.
knowledge drop:
Even if you’ve never given ANY thought to branding…
Your music biz has a brand.
Every aspect of your communication — what you post, the images you choose, how you word your emails, heck, even the fonts you use for your studio policies — it all represents your brand. For better or worse.
What does your current FB page communicate to potential students? What about your website? Your Google business listing? (Don’t have one? No worries.)
Your business is too valuable to leave your brand to chance. It’s time to take control so that you can attract the clients that make your heart sing.
ENTER

BRANDING
BOOTCAMP
It's time for yourmusic studioto get #savvy

A group class designed to give you the tools you need so that you can BUILD the business you want AND attract the clients you love.
It's time to:
Build a business strategy that clearly states who you serve, and how you serve them so that your dream clients can find you.
Start actually having FUN while marketing AND running your business.
You deserve to teach the clients that you love. And I can help you find them.
Fall 2023 Class
Enroll Now

In this group class, you will:
- Learn how to effectively attract & speak to the perfect clients (students AND parents!)
- Craft marketing that will make your studio stand out from the crowd
- Define your visual & verbal branding so that creating content becomes easy-breezy-lemon-squeezy
- Learn exactly how and where to use your new strategies in person, on FB & Instagram, and your website
- And most importantly… increase your confidence to make business decisions that will make you a happier human
Class Timeline & Contents
Classes take place on Fridays @ 12pm-2pm ET on Zoom, where we dive into our weekly topic and work together on weekly homework assignments.
This group course begins on October 6th and runs through the end of January... with time off for holidays because we all wanna be humans who have lives outside of work 🙂
What do we cover? Here’s a run-down of our course content.
Unit 1: October 6th
Ideal Clients
Get SUPER specific about who you want to serve and how to speak to their needs and dreams. This is the foundation of ALL marketing & branding.
Unit 2: October 13th & 20th
Studio Values
Core values and beliefs are an essential part of attracting the right people AND communicating how your studio operates.
Unit 3: October 27th
Studio Offers
We’ll dig DEEP into the features & benefits of your studio offers (lessons, courses, classes, etc.) so you can create marketing that will have clients going YAAAAAS!
Unit 3: November 3rd & 10
Customer Journeys
In this unit we’ll learn to write unique value statements and compelling website copy that will help ideal clients 1) identify with you and 2) move them to action.
Unit 5: November 17th
Visual Branding
Fonts, colors, logos, oh my! We’re gonna geek out about ways to craft a beautiful visual brand that represents your studio.
(Break for US Thanksgiving on Nov. 24th!)
Unit 6: Dec 1st
Content Strategies
Learn exactly how to apply our new branding to social media platforms and search engines such as Facebook, Instagram, and Google Business Profiles. No more guess work!
Unit 7: Dec 7th and 15th
Open Q&A Classes
Throughout December we’ll have open Q&A coaching sessions where you can get feedback from your coach and the group.
(Holiday break from Dec 22nd – Jan 5th!)
January 2024
Continued Support
For the final month of class, we’ll have continued support inside our FB group AND you’ll get 1:1 coaching with me 🙂
If you’re ready to step into your #savvy and get intentional about your brand, this is the class for you.
From the alumni...






What do you get when you join?
SUPPORT FROM ME…
I’ll be there to guide you, give you assignments, answer your questions, hold you accountable, and help you DO THE THINGS.
LIVE ZOOM CLASSES…
Class Days / Times on Friday are @ 12pm – 2pm ET. We'll meet every week (except holidays!) and go over each topic & assignment in detail.
BRANDING WORKBOOKS…
Weekly Google doc and PDF workbooks that take you step-by-step through essential branding foundations and strategies.
VIDEO REPLAYS...
Can't make the live classes? No worries. We have teachers attend from all over the world, so we record ALL the classes, and replays are available instantly.
GROUP ACCOUNTABILITY...
in a private FB group where you’ll get to interact with other teachers who will be there to cheer you on as you click those “DONE” buttons.
WEEKLY CO-WORKING
Weekly “silent work time” at the end of every class. We’ll go into mute mode on Zoom, and I’ll be available in chat to answer questions as you work. It’s all about accountability!
LIFETIME ACCESS
Yep! You get access to all the materials, videos, and content forever. So if you fall behind on participating? No worries. You've got forever access!
*Can’t attend the classes live? No worries. Classes are recorded and I’m ALL about interacting with you while you comment on the replays. (30% of the teachers in this course are replay watchers!)
… and who loves bonuses?
(Me!)
BONUS #1…
My social media workbook that guides you through effective social media strategies on Facebook and Instagram. ($197 value)
BONUS #2…
A private 30 min Zoom call at the end of the course to make sure you’re heading out into the world, confident about your brand! ($149 value)
BONUS #3…
A personalized online presence feedback video where I walk through your FB business page and website home page to show you what’s working and where you can improve. ($297 value)
BONUS #4…
Access to my SUPER customizable ChatGPT prompts to help you craft emails, website copy, and social media content using your studio's brand voice. It's MAGICAL. ($197 value)
Ready to make finding the BEST kind of students feel easy-peasy?
Investment in full is $997, or 4 monthly payments of $250
Only 10 spots available.
What teachers are saying...






This isn’t just about taking another online course… it’s about making a difference in your life.
Are you ready?

IMPORTANT LEGAL STUFF:
Limited Liability: Coach makes no guarantees, representations or warranties of any kind or nature, express or implied with respect to the coaching services negotiated, agreed upon and rendered. (AKA… I don’t have a crystal ball and I cannot guarantee that you’ll make crazy amounts of monies.) In no event shall the Coach be liable to the Client for any indirect, consequential or special damages.
BUT REALLY… I’m a business / marketing / mindset coach, but I am not a fortune teller, lawyer, accountant, or counselor. Full disclosure: I also cannot play the ukulele. If you require skills of said professionals or are seeking ukulele playing advice, I will help you find the proper resources!
REFUND POLICY: No refunds are available for individual sessions, group coachings, or MMGs. Here’s why: I’m 100% dedicated to finding solutions for my coaching clients. Every single session is guaranteed to result in us coming up with solutions for your business and further resources that will help you. It’s up to you to implement mindfully. Purchasing a self-paced course or product? You’ll have 14 days to request a reason for refund via email to sara@savvymusicstudio.com. After that time, no refunds will be issued. If you have purchased a coaching package and wish to discontinue after the first session, I will offer a reimbursement of the remaining coaching sessions, minus administration and credit card fees. And we can still be friends. To cancel a coaching package, send an email to sara@savvymusicstudio.com with your request within 48 hours of your first session.