Privacy Policy for Savvy Music Studio

Last Updated: August 19, 2025

Introduction

Hey there, Savvy Music Studio fam! I’m Sara Campbell, your business coach and marketing strategist for independent music teachers. At Savvy Music Studio, we’re all about helping you grow your music teaching business while keeping things real and respectful—including how we handle your personal info. This Privacy Policy explains how we collect, use, share, and protect your data when you visit savvymusicstudio.com, join our Marketing Library, book a coaching session, or use our services.

We use tools like Google Analytics, Microsoft Clarity, Acuity, Stripe, and ThriveCart to make our website and services awesome, but we’re committed to protecting your privacy every step of the way. Questions? Hit me up at sara@savvymusicstudio.com — I’m all about clarity, not duct-taped answers!

 

Information We Collect

We collect only what we need to deliver top-notch coaching, marketing resources, and a smooth website experience. Here’s what we collect:

  • Contact Information: Your name, email address, and phone number when you sign up for the Marketing Library, book a clarity call, or contact us.

  • Payment Information: Credit card details or billing info when you purchase coaching or Marketing Library subscriptions (processed securely via ThriveCart).

  • Website Usage Data: IP addresses, browser type, device info, and pages visited, collected via cookies or tools like Google Analytics and Microsoft Clarity.

  • Behavioral Data: User interactions like clicks, scrolls, and navigation patterns, captured by Microsoft Clarity’s session replays and heatmaps.

  • Marketing Preferences: Info about your communication preferences, like whether you’ve opted into our newsletters.

  • Other Information: Details you share during coaching, surveys, or feedback forms, like your business goals or studio setup.

How We Collect Information

We gather info in these ways:

  • Directly from You: When you fill out forms, book a call, or join the Marketing Library.

  • Automatically: Through cookies, log files, and analytics tools like Google Analytics and Microsoft Clarity that track how you use our site.

  • From Third Parties: From platforms like ThriveCart (for payments) or scheduling tools (e.g., Acuity) when you engage with our services.

How We Use Your Information

We use your info to:

  • Provide coaching, Marketing Library access, and customer support.

  • Process payments and manage subscriptions via ThriveCart.

  • Send updates, newsletters, or promotional offers (only if you’ve opted in).

  • Improve our website and services using Google Analytics and Microsoft Clarity.

  • Comply with legal obligations, like tax record-keeping.

We’ll never collect more than we need or use your data in ways that don’t vibe with your goals as a music teacher.

 

Third-Party Tools We Use

We use the following third-party tools to make Savvy Music Studio run smoothly. Each may collect or process data, and we’ve got your back to ensure they’re used responsibly:

  • Google Analytics: We use Google Analytics to track website usage, like page views and visitor behavior, to improve our site. It uses cookies to collect data like IP addresses and device info. Google may process this data per their privacy policy (see Google’s Privacy Policy). You can opt out via your browser settings or our cookie consent tool.

  • Microsoft Clarity: Clarity helps us understand how you interact with our site through session replays, heatmaps, and behavioral analytics. It uses cookies (_clck, _clsk, CLID) to track clicks, scrolls, and navigation. We only activate Clarity’s cookies after you consent (where required, like in the EEA, UK, or Switzerland) via our Consent Management Platform (CMP). Microsoft may use this data per their Privacy Statement (see Microsoft Privacy Statement).

  • Mailchimp: This is our email newsletter platform, and it requires an opt-in from the user end. If you opt-in to our newsletter, Mailchimp collects your first name, last name, and email address. We do not share or sell this information. check out Mailchimp’s privacy policy for more details. 

  • Acuity: We use this tool for scheduling 1:1 client calls and accepting payments for these calls. This integrates with Stripe, our secure payment processor. Check out Acuity’s privacy policy for more details. 

  • ThriveCart: We use this tool for housing course content, creating checkouts, and managing subscriptions. This integrates with Stripe for our for Bravepants Branding and our Music Teacher Marketing Library subscriptions. They collect names, emails, and payment details securely. Check ThriveCart’s privacy policy for more details.

  • Stripe: Stripe is our secure payment processor. It integrates directly with Acuity (our scheduling software) and Thrivecart (our checkout, subscription, and course housing software). A purchaser’s name, geo information, email, billing address, is shared with Stripe during the billing process, but we do not share that information with any other third party. Stripe may securely share the purchaser’s information with third party security and risk providers during the payment process to provide real-time fraud protection. This is to protect, the consumer (purchaser) and we do not have access to that information or any input on decisions made to authorize a payment.

Sharing Your Information

We don’t sell, trade, or rent your personal info for marketing without your consent. We share data only with:

  • Service Providers: Tools like ThriveCart, Google Analytics, Microsoft Clarity, or email platforms (e.g., Mailchimp) that help us run our business. These providers are bound by strict agreements to protect your data.

  • Legal Requirements: If required by law, like for tax compliance or a subpoena.

Cookies and Tracking Technologies

We use cookies to make your experience awesome, track usage, and deliver personalized content. Cookies are small files stored on your device. We use:

  • Essential Cookies: To keep the website running smoothly.

  • Analytics Cookies: For Google Analytics and Microsoft Clarity to understand site usage.

  • Marketing Cookies: To offer personalized ads or content (only with your consent).

For users in the EEA, UK, or Switzerland, we use a Consent Management Platform (CMP) to ensure Microsoft Clarity and other non-essential cookies are only set after you opt in. You can manage cookie preferences via our “Cookie Settings” link in the footer or your browser settings.

How Long We Keep Your Information

We keep your info only as long as needed to provide our services or meet legal requirements:

  • Transactional data (e.g., payment info via ThriveCart) is kept for 7 years for tax compliance.

  • Marketing data (e.g., email preferences) is kept until you unsubscribe.

  • Analytics data (e.g., Google Analytics, Microsoft Clarity) is retained per their default retention settings unless you request deletion.

You can request data deletion by contacting us at [insert contact email], subject to legal obligations.

Your Rights

Under laws like GDPR and CCPA, you have rights over your data, including:

  • Access: Request a copy of your data.

  • Correction: Ask us to fix inaccurate info.

  • Deletion: Request deletion of your data (subject to legal requirements).

  • Objection: Object to certain uses, like marketing or analytics.

  • Portability: Request your data in a usable format.

  • Withdraw Consent: Opt out of cookies or data processing where consent is required.

To exercise these rights, email us at sara@savvymusicstudio.com. We’ll respond within 30 days. You can also revoke cookie consent via our “Cookie Settings” link.

Data Security

We protect your data with encryption, secure servers, and trusted providers like ThriveCart. Microsoft Clarity uses encryption and masking to protect sensitive info. Still, no online system is 100% secure, so use strong passwords and secure connections.

Third-Party Links

Our site may link to external platforms (e.g., ThriveCart, social media). We’re not responsible for their privacy practices, so review their policies before sharing info.

Children’s Privacy

Our services are for music teachers and professionals, not kids under 13. We don’t knowingly collect data from children under 13. If you think we have, contact us to have it removed.

Changes to This Policy

We may update this policy to reflect changes in our practices or laws. We’ll notify you via email or a website notice. Check this page regularly for updates.

Contact Us

Got questions? Reach out to Sara at:

  • Email: sara@savvymusicstudio.com

I’m here to keep things savvy, not shady. Let’s make your studio shine while keeping your data safe!